Some of you may not know, but every year fashion house Louis Vuitton publishes there "Louis Vuitton City Guide" to give a look into some of the greatest cities in the world. For their 2011 edition the winning location is the city that never sleeps New York City. The focus of the piece is the mystery behind the NYC coined term "Big Apple". While trying to uncover where it's origins come from you get a bit of history on the city as well.

source http://www.roc4life.com/profiles/blogs/louis-vuitton-new-york-city